Sometimes You Have to Say "YES" to Saying "NO"

In The Lean Startup, by Eric Ries, the common theme throughout the book is the “MVP”, otherwise known as the minimum viable product. The book essentially force feeds you the idea that businesses, entrepreneurs, manufactures, developers, etc., just need to get the minimum requirements released. Once you release a product, you can first sell it and follow that by building on it more.

One of the many observations Ries makes in the book is that a product is never finished. In fact, businesses that try to release a product with all of the bells and whistles up front usually fail anyways. People like to feel like the product they are using is being improved upon, taken care of and acquiring new features. Once you give people something - they want more. If you give them “everything” up front, then there’s no more to give them - which in turn means that people lose interest quickly.

We’ve been working on Weckey for several months now and it is something we continue to ask ourselves week in and week out. Do we need this before launch? The hardest part about that question is that we often find a grey area around what we need and what we want. At the point where you find yourself in the grey area - you’re really only left with one other question. Should I say, “NO”. The answer, more often than not, is - “YES” - you should say “no” to this feature because it wasn’t a no-brainer.

It’s important to remind yourself that you need a product before you can sell. The “chicken and egg” analogy doesn’t hold up very well to the selling of a product. I’m sure you could argue a scenario or two, but let’s just be realists right now. If you want to make a sale - you must have a product.
We are excited about what we’re working on. We are eager to share it with the world and then of course - to build on it more. Keep your eyes open and your ears peeled, because it is coming.

Thank you for your continuous support!

-- Weckey Team

Visit the Weckey site to learn more!

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Mitch Williams